RUG OF THE MONTH
The Persian Sarouk is a classic rug whose design originates from the late 19th Century. Sarouk is a town in northwest Iran north of Arak (formerly known as Sultanabad). The Persian rug industry declined in the 18th Century and was re-organized in Arak in response to the American market in the early 1900s before World War I. This is when the Sarouk design was created. The rugs at the time were made with floral sprays throughout the field and no center medallion. Much like the picture to the left, the colors were traditionally red/rose with blue borders. In order to accomodate the American tastes, some Sarouks from the 1920s and 1930s were "painted"--you can often tell if a rug has been painted by comparing the color on the back side of the rug with that on the front. The back side will be a lighter rose color compared to a deeper burgundy. This practice did not continue for long and Sarouks today maintain more diverse colors. The pictures below show some traditional Sarouk rugs as well as more modern-day Sarouks, which follow the classic design but vary in color. Most rugs that carry the Sarouk design today are made in India and referred to as "Indo-Sarouk".